Search Experience Optimization

Your brand should be cited everywhere.

Ten years ago you optimized for ten blue links. Now you have to earn mentions in Google AI Overviews, ChatGPT, Perplexity, Gemini, Claude, Grok, and DeepSeek - or become invisible. Web Cited audits all of it.

From $49 a month. Weekly readings across 6 engines, fix list included. Cancel anytime.

Is AI citing you?

Free check. One prompt to Claude. Five seconds. See who gets named instead of you.

One free check per session: one prompt, one engine. Citation Monitor runs 25 prompts across 6 engines every week. Your email goes to our CRM and to our newsletter at most twice a month. Unsubscribe anytime.

Google Search AI Overviews ChatGPT Perplexity Gemini Claude Grok DeepSeek Bing / Copilot

The state of search, 2024-2026

25% Projected decline in traditional search engine volume by 2026 as users shift to AI assistants. Source - Gartner, 2024
~60% Of U.S. Google searches now end without a click to the open web. Source - SparkToro Zero-Click Study, 2024
3.7B Monthly visits to ChatGPT - a single generative engine now rivals search traffic. Source - Similarweb, 2024
74% Of AI-generated shortlists for high-stakes purchases are adopted with no external check - the AI answer is the consideration set. Source - Growth Memo, 2026
01 - Definition

What is SXO?

Search Experience Optimization is the discipline of earning visibility across every surface where buyers now look for answers - traditional search engines, answer engines, and generative models.

SEO gets you ranked. AEO gets you answered. GEO gets you cited by AI. SXO makes sure all three happen at once, with messaging that survives when your paragraph is rewritten by a language model.

If a machine can answer the question without you, you lose the customer.
02 - Plans

One product. Two plans. No retainer.

Weekly AI citation monitoring that starts with a full reading: per-prompt citation share across six engines, a prioritized fix backlog, and a paste-ready Schema Pack. Then every week shows whether the fixes are landing.

S01 / $49 per month

Watch

10 buyer prompts read weekly across ChatGPT, Perplexity, Gemini, Claude, Grok, and DeepSeek - 3 trials per engine. 10 pages in your site scan, 2 competitors tracked, 1 on-demand re-run a month. First full reading with fix list and schema pack included. Cancel anytime.

Start Watch →
S02 / $99 per month

Command

The full grid: 25 buyer prompts read weekly across all six engines, 25 pages scanned, 4 competitors tracked, per-prompt history, 4 on-demand re-runs a month. First full reading with fix list and schema pack included. Cancel anytime.

Start Command →

Multi-brand portfolio or a one-time audit? Contact us for a custom quote.

03 - Why Web Cited

We audit the engines, not just the rankings.

Most SEO audits stop at Google. We test the engines your buyers actually use - and measure how each one quotes, paraphrases, or ignores you.

P01

Multi-engine coverage

We test the same prompts across Google, Bing, ChatGPT, Perplexity, Gemini, Claude, Grok, and DeepSeek so you can see exactly where your competitors are winning citations.

P02

Citation-share scoring

LLM answers are non-deterministic - run the same prompt twice and you get different results. We run each prompt three times per engine and report average citation share with 95% confidence intervals. For every buyer question in your category, we score how often your brand is named versus competitors and what specific content earned the citation.

P03

Fix list, not thought leadership

Every finding ships with the exact change needed - schema, copy edit, page structure, or new asset - ordered by projected impact. No fluff, no retainer upsell.

04 - Learn

Learn how AI search decides who gets cited.

Free, sourced guides, no email required. The Learn hub covers the four pillars: AI search visibility, crawler readiness, answer engine optimization, and measurement. Answers settles specific buyer questions, Resources has the hands-on checklists, and Research publishes our own citation studies.

Ready when you are

See where AI is citing your competitors instead of you.

One subscription. Weekly readings. A fix list your team ships from. No retainer, no upsell path, no agency hours to burn down. Or start with the five-second Free Snapshot, no card required.